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This text focuses on HOSPITALITY & RESTAURANT MARKETING topics. It includes essential content plus learning activities, case studies, professional profiles, research topics and more that support course objectives.
The text and exam are part of the ManageFirst Program® from the National Restaurant Association (NRA). This edition is created to teach restaurant and hospitality students the core competencies of the Ten Pillars of Restaurant Management. The Ten Pillars of Restaurant Management is a job task analysis created with the input and validation of the industry that clearly indicates what a restaurant management professional must know in order to effectively and efficiently run a safe and profitable operation. The ManageFirst Program training program is based on a set of competencies defined by the restaurant, hospitality and foodservice industry as those needed for success. This competency-based program features 10 topics each with a textbook, online exam prep for students, instructor resources, a certification exam, certificate, and credential. The online exam prep for students is available with each textbook and includes helpful learning modules on test-taking strategies, practice tests for every chapter, a comprehensive cumulative practice test, and more!
This textbook includes an exam answer sheet to be used with the paper-and-pencil version of the ManageFirst certification exam.
- Sales Rank: #299684 in Books
- Brand: Brand: Prentice Hall
- Published on: 2012-04-01
- Original language: English
- Number of items: 1
- Dimensions: 10.70" h x .50" w x 8.40" l, 1.36 pounds
- Binding: Paperback
- 336 pages
- Used Book in Good Condition
Most helpful customer reviews
1 of 1 people found the following review helpful.
Can't go wrong if your a culinary student
By hotaruai
In my culinary marketing class, this is our final exam book. So i'm looking forward to getting my certificate at the end of class.
0 of 0 people found the following review helpful.
It will help me with this class.
By Candace Ralston
I did not do very good with the first time I did this class. I hope with this book I will do great.
0 of 0 people found the following review helpful.
One Star
By Amazon Customer
The book came without the exam sheet
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